The information that we collect
“Personal information” is any information that can be used to identify you or that we can link to you and which we have in our possession or control.
The information we may collect from or about you includes:
Personal data about you: When you register on the website as a user or otherwise, update your information, take part in promotions or campaigns or contests, sign into our mobile application using your personal information or a social media account, send emails to us, send support requests, contact estate agents via forms or phone numbers made available on our platforms, provide feedback, or when you report a problem with our platforms, you provide us with information that we store and process. Such information may include your name, address, phone number, email address, device IP address, date of birth, passport or Emirates ID, survey participation, video and audio recordings and your interests, and any other information that you independently choose to provide to us (for example, if you send us an email or call us).
Purchase information: We may collect information relating to any purchases or potential purchases of our products or services that you make (such as records of purchase).
Website information: We may receive information from you as a result of your visits to, and use of, the website. This information may include information such as your IP address, the date and time you access the website, length of time you spend on the website, your browsing history (recorded by the text and graphics files that compose that page), and the Internet address of the website from which you redirected to our website.
Financial, payment and credit data: We may collect payment data that you provide when you make online purchases. This may include your payment instrument number (e.g., credit card, debit card), your name and billing address, and the security code associated with your payment instrument (e.g., the CSV or CVV). We may collect information relating to payment and transaction history and billing information. We may also collect personal credit information, credit reports provided by a credit reporting agency used to report on overdue credit payments and commercial credit information for the purpose of providing mortgages to you via Mortgage Finder.
Other information: We may collect other information so that we, including our affiliates, can provide our services to you, such as credit scores, payslips and salary letters for the purpose of obtaining a mortgage. If you are a user of any of our products or services, we may collect information you have made publicly available.
How do we obtainand what are the sources of your information
We may collect your information during the course ofour relationship with you and will only use your personal information in accordance with applicable data protection laws.
We may obtain this information from a variety of sources, including:
from you (for example, when you access and use the platforms, when you make an inquiry about our platforms or services, send WhatsApp communications to us or agents and brokers via our platforms to enquire about a property, send emails or call our Customer Care team, or otherwise provide us with your personal information);
from real estate developers, agents and brokers and government sources (such as Ejari);
from our affiliates and business partners, such Mortgage Finder and banks; and
from advertising networks, analytics providers and search information providers.
How do we process your information
We will comply with applicable data protection laws that apply to our processing of your personal information. We will:
process your personal information in a lawful, fair, transparent and secure way;
collect your personal information only for specific, explicit and legitimate purposes as explained to you when collecting your personal information;
not use your personal information in any way that is incompatible with those purposes;
process your personal information in a manner that is adequate and relevant to the purposes for which we have collected it and limited only to those purposes;
keep your personal information accurate and, where necessary, up to date; and
keep your personal information in a form that identifies you only as long as necessary for the purposes we have informed you and/or as permitted by law.
How do we use your information
We may use or process your personal information for the following purposes:
to provide any services that you request from us;
to provide a better service to you, and in particular, to keep internal records, as well as to improve our products, services and the platforms. If you contact us via the website, or via email to the contacts set out on the website, or via our call centres, we may keep a record of that correspondence or call to improve our services and to address any specific requests or complaints;
to communicate with you (through various communication platforms, such as WhatsApp, SMS, phone and email) if you have ordered, purchased or participated in anything on the platforms, including to respond to any queries, requests or comments that you may have and to facilitate communications between you and our real estate agents and brokers when you enquire about the properties on our platforms;
to assist third parties in providing services to you, such as real estate developers when sending emails on their behalf and banks with respect of issuing mortgages;
to contact you for market research purposes;
to monitor communications in order to improve the services we provide to you and assess the performance and responsiveness of our employees and real estate agents that provide our services to you (for example, when you enquire about properties through our platforms and you are connected to the real estate agents by us);
to provide you with information about new opportunities, promotions, alert notifications, special offers and other information that we may feel is relevant to you;
to provide you and enable selected third parties to provide you, with information about goods or services that may interest you;
to customize or enhance your experience on our platforms and services, including via the display of adverts and direct communications you receive from us, which may be based on your activity on our platforms;
to improve our platforms by determining the website’s technical design specifications and identifying system performance or problem areas, for tracking activity on the website and mobile applications, preparing reports, assessing trends and otherwise monitoring the way in which the platforms are being used;
to process your payments or any documents that you provide via the platforms;
to measure or understand the effectiveness of advertising we serve to you and others, to deliver relevant advertising to you, to make suggestions and recommendations to you and other users of our website about goods and services that may interest you or them, which may be based on your activity on our website or third parties’ website(s); and
to comply with legal obligations.
On what basis do we use your information
We use your personal information on the following bases (where permitted in accordance with applicable data protection laws):
because the information is necessary for the performance of a contract with you or to take steps at your request to enter into a contract;
because you have given your consent (if we expressly ask for consent to process your personal information, for a specific purpose);
for our legitimate interests. Using your personal information helps us to operate, improve and minimise any disruption to the platforms and the services that we may offer to you. We also have a legitimate interest in sending you information on the services we believe will be of interest to you;
to comply with legal and regulatory obligations; or
if you have made the personal information publicly available.
Who do we share your information with
We will only disclose or transfer your personal information for the purposes set out in this notice:
to selected real estate brokers, real estate brokerage firms, agents, developers or other service providers that we use, where asked to do so or as part of your use of the platforms. For example, when you enquire about a property of interest to you, we will pass your personal information to the estate agents handling that property sale or rental;
to business partners, suppliers and sub-contractors for the performance of any contract we enter into with them or you;
to any member of our group;
to any competent authorities if we are legally required to comply with a request for data;
to our third-party service providers. We partner with and are supported by service providers around the world. Personal information will be made available to these parties only when necessary to fulfil the services they provide to us, such as software, system, and platform support; direct marketing services; social media and communication services; cloud hosting services; advertising; data analytics; and order fulfilment and delivery. Our third-party service providers are not permitted to share or use personal information we make available to them for any other purpose other than to provide services to us;
if we sell or buy any business or assets, in which case we may disclose your personal information to the prospective seller or buyer of such business or assets, along with its professional advisers. If our, or any of our affiliates assets are acquiredby a third party, personal information held by us or our affiliates about our customers will be one of the transferred assets;
if required in order to obtain professional advice;
to perform a credit check and to contact other lenders, banks, or financial institutions to understand your financial situation with respect to providing mortgages to you through Mortgage Finder, and this may involve us, or such lenders and institutions obtaining information from a relevant credit reporting agency or source that provides information about your financial standing;
to protect our rights, property, or safety, as well as that of our affiliates, our customers, or others. This includes exchanging information with other companies and organisations for the purposes of fraud protection and credit risk reduction.
Countries to which we transfer your information
The information that we collect from you may be transferred to and stored and hosted outside of the country from which you may be accessing the platforms, and may be transferred to countries which do not have data protection laws or to countries where your privacy and other fundamental rights will not be protected as extensively. For example, your personal information may be processed by staff operating outside such country, who work for us or for one of our suppliers. These and all other transmissions will remain secure and under our control.
We will implement appropriate measures to ensure that your personal information remains protected and secure when it is transferred outside your home country and you can exercise your rights effectively.